When Sterling Cineplex (pictured) turned 50 in October 2019, Kaizad Mistry, a director in the partnership firm that owns the three-screen venue, wrote that the theater was "the first in Bombay, and perhaps India’s first to present THX Certified Cinema, (which is) designed to recreate the acoustics and ambiance of the movie studio.” The certification establishes that the venue has superior audio reproduction, in accordance with international standards. The theater was also the first to introduce Dolby Sound and Xenon Projection Systems, technologies that enhanced the movie-viewing experience, noted Mistry. Its three dimensional (3D) equipment provides "unmatched image brightness and......