The new Jiyo Parsi advertising campaign adopts a more introspective tone
Parinaz Gandhi Photos: Arish J. Patel
Baby babble seasoned with shrieks and squeals continued for over an hour during the launch of the second publicity campaign for the Jiyo Parsi initiative at the Sir J. J. Modi Hall of The K. R. Cama Oriental Institute on July 29, 2017. They were undoubtedly a disturbance to the minister of minority affairs Mukhtar Abbas Naqvi, his gun toting security, the consul general of Iran, Masood Khaleghi, the press corps from the print medium and television channels who had come to cover the proceedings, Dastur Khurshed Dastoor who recited prayers at the start of the program and other invitees.......