Helping and hurting hands
Despite the turmoil and hostility towards their maiden
venture, the family that launched Theobroma persevered
Kainaz Messman Harchandrai and Tina Messman Wykes
The following extract from Baking a Dream — The Theobroma Story by Kainaz Messman Harchandrai with Tina Messman Wykes has been reprinted here with permission from HarperCollins Publishers.
When we opened the first Theobroma outlet, I knew how to bake cakes but not much else. I was totally unprepared for the retail market and the demands and challenges that lay ahead. I went from having the responsibility of making one product at a time in a comfortable five-star environment to being responsible for everything.
The early days of a business are tough. Nothing is predictable and most days it felt like things......
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