.Tata Motors Limited (TM) launched its new electric vehicle (EV) version of its Harrier sports utility vehicle (SUV) on June 3, 2025. Though TM was the first car-maker in the country to manufacture EVs, in recent times it has been facing competition from others like Morris Garages Motor India, Mahindra and Mahindra and Hyundai because of which its EV market share slumped, reported the financial newspapers on the following day.
Top: Tata Motors new Harrier EV; above: premium hatchback Altross
However, TM director Sailesh Chandra was sanguine that the company’s key strength is in its strategy to have a presence in......